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Digital Cameras and Accessories
Fujifilm introduces new J-series digital camera range
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Announcement Date:
24 January 2008
Affordable new FinePix J10 and J50 combine style and compact design with powerful feature sets
Fujifilm UK today announced the debut of a brand new J Series of digital cameras, with the FinePix J10 and J50. Designed for consumers seeking an affordable digital camera that doesn't compromise on features, the FinePix J10 and J50 provide powerful, easy to use models that fit into a pocket or handbag for instant accessibility.
Housed in a compact body just 19mm thick, the FinePix J10 incorporates an 8.2 Megapixel CCD sensor, a 2.5" LCD and a 3x Fujinon optical zoom lens. The FinePix J50 takes things a step further, adding a high resolution 2.7", 230K pixel LCD and a powerful Fujinon 5x optical zoom that provides a 37mm-185mm equivalent focal length range. Despite the larger zoom and screen the FinePix J50's compact design is remarkably svelte, at only 23mm thick.
The FinePix J10 and J50 are available in either Matt Black or Brushed Silver. Both models use Fujifilm's Picture Stabilisation Mode to reduce blurry images that can be caused by camera shake or subject movement especially in low light settings. Automatically choosing the correct light sensitivity and best-matching shutter speed, the FinePix J10 and J50 help to freeze the action and produce the highest-quality digital pictures without the blur and noise often associated with low-light photographs.
Fujifilm's new J-series models also offer the following attractive features:
• Scene modes: Pre-programmed scene modes provide top-quality photos in a wide-range of shooting conditions. The FinePix J10 has 14 scene modes and the FinePix J50 has 15.
• Movie Mode: Capture QVGA quality movie clips at 30 frames per second with sound. Great for when you don't have your video camera to hand.
• xD/SD/SD-HC compatible slot: The FinePix J10 and J50feature an xD/SD compatible slot which accepts not only Fujifilm's traditional xD-Picture Cards but also Secure Digital (SD) and SD-High Capacity/SD-HC cards too.
Adrian Clarke, Fujifilm's Director of Digital Products, said: "We set out to produce a range of affordable cameras that didn't compromise on features or styling. The new FinePix J10 and J50 offer just that; carry-anywhere portability combined with high quality results and impressive feature sets at pocket-friendly prices."
Availability & pricing
The FinePix J10 and J50 will be available from UK retailers in March 2008. Pricing and will be announced nearer to the date of the launch.*
Notes to Editors
*For up-to-date pricing, further information, images and products for review, please contact:
Katie Teesdale
Fujifilm UK Ltd
01234 572 101
07979 525398
kteesdale@fuji.co.uk
Lisa Graham
Fujifilm UK Ltd
01234 572 057
07778 477 815
lgraham@fuji.co.uk
Information about Fujifilm products, and high-resolution images, are also available at www.fujifilm.co.uk/presscentre.
Contact details for customers
For information about Fujifilm and its products, please visit: www.fujifilm.co.uk or call
0870 084 1310
About Fujifilm
Fujifilm is a global leader in imaging technology, products and services including digital cameras, photofinishing, digital storage and recording media, consumer and professional film, motion picture film, professional video, printing systems, medical imaging, office technology, flat panel displays and graphic arts. The company employs more than 73,000 people worldwide, with 178 subsidiaries stretching across four continents.
Uniquely placed to be a market leader in digital imaging, Fujifilm develops and manufactures its own sensors, lenses and processing technology. In addition to its production plants and R&D operations in Japan, the company has key manufacturing facilities in Europe and the USA for core products such as colour film, colour paper, single use cameras and CTP printing plates, and has further factories in Brazil and China. It has a global turnover in excess of £13 billion.
In the UK, Fujifilm has been supplying the imaging, printing and graphics industries, as well as consumers, professional and enthusiast photographers, with high quality, innovative products and services for over 25 years. Fujifilm UK currently employs more than 450 people and has become one of the country's most popular photographic and imaging brands.
© 2008, Fujifilm UK Ltd. Specifications are subject to change.
Specifications Fujifilm FinePix J10*
Number of Effective Pixels |
8.2 million pixels |
CCD Sensor |
1/2.5-inch CCD |
Storage Media |
Internal memory (Approx. 12 MB) / xD-Picture CardTM (16MB-2GB) /
SD memory card / SDHC memory card |
File Format |
Still image: JPEG (Exif Ver 2.2 ) Movie: AVI (Motion JPEG )
(Design rule for Camera File system compliant / DPOF-compatible) |
Number of Recorded Pixels |
Still image: 3,264 x 2,448 (8M) / 3,264 x 2,176 (3:2 format) / 2,304 x 1,728 / 1,600 x 1,200 / 640 x 480 pixels |
Lens |
Fujinon 3x Optical zoom lens, F2.8 – F5.2 |
Lens Focal Length |
f=6.2mm – 18.6mm, Equivalent to 38 - 113mm on a 35mm camera |
Digital Zoom |
Approx. 5.1x |
Aperture |
Wide Angle: F2.8 – F5.2 |
Focus Distance |
Normal: Approx. 40cm / 1.3 ft to infinity |
Macro: Wide angle: Approx. 15cm / 6 in. to infinity. Telephoto: Approx. 40cm / 1.3 ft to infinity |
Sensitivity |
Auto / Equivalent to ISO 64 /100 / 200 / 400 / 800 / 1600 (Standard Output Sensitivity) |
Exposure Control |
TTL 256-zones metering |
Exposure Mode |
Programmed AE |
Shooting Modes |
Mode dial: Auto, Baby, Picture Stabilisation, Red-eye Reduction, Digital ZOOM, Portrait, SP (Scene Position), Movie. SP: Landscape, Sport, Night, Natural light, Beach, Snow, Fireworks, Sunset, Flower, Party, Museum, Text, Manual |
Shutter Speed |
8 sec. to 1/1500 sec. (depends on exposure) |
Continuous Shooting |
Top-3: (max 0.6 frames/sec) |
Focus |
Auto focus (Centre) |
White Balance |
Automatic scene recognition. Preset (Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light) |
Self-timer |
Approx. 10 sec./ 2 sec. delay |
Flash |
Auto flash. Effective range: (ISO AUTO): Wide angle: approx. 0.5m / 1.6 ft. to 4.0m / 13 ft. Telephoto: approx. 0.5m / 1.6 ft. to 2.2m / 7.2 ft. Macro: approx. 0.3m / 1.0 ft. to 0.8m / 2.6 ft. Flash modes: Auto, Red-eye Reduction, Forced Flash, Suppressed Flash, Slow Synchro.
|
LCD Monitor |
2.5-inch, approx. 153,000 pixels, Amorphous Silicon TFT colour LCD monitor, approx. 96% coverage |
Movie Recording |
640 x 320, 320 x 240 pixels, 30 frames/sec. with monaural sound. Zoom function cannot be used during movie recording |
Photography Functions |
Best framing, Frame No. memory |
Playback Functions |
Slide show, Trimming, Single frame, Multi-frame playback, Sorting by date, Image rotate
|
Video Output |
NTSC / PAL selectable |
Digital Input/Output |
USB |
Power Supply |
Rechargeable NP-45 Li-ion battery (included) |
Dimensions |
91 (W) x 55 (H) x 19 (D) mm / 3.8 (W) x 2.2 (H) x 0.75 (D) in. (excluding accessories and attachments) |
Weight |
Approx. 110g / 4.3 oz. (excluding accessories, batteries and memory card) |
Accessories Included |
Li-ion battery NP-45, Battery charger BC-45A, Hand strap, A/V cable, USB cable, CD-ROM: FinePix Viewer-S / FinePix Viewer, Owner's Manual |
Optional Accessories |
xD-Picture card™: M 512MB, M 1GB, M 2GB, Rechargeable battery NP-45, Battery charger BC-45, DC coupler CP-40N, PC card adapter DPC-AD, Compact Flash™ card adapter DPC-CF |
Specifications Fujifilm FinePix J50*
| Number of Effective Pixels |
8.2 million pixels |
CCD Sensor |
1/2.5-inch CCD |
Storage Media |
Internal memory (Approx. 12MB) / xD-Picture CardTM (16MB-2GB) / SD memory card / SDHC memory card |
File Format |
Still image: JPEG (Exif Ver 2.2 ) Movie: AVI (Motion JPEG) (Design rule for Camera File system compliant / DPOF-compatible) |
Number of Recorded Pixels |
Still image: 3,264 x 2,448 (8M) / 3,264 x 2,176 (3:2 format) / 2,304 x 1,728 / 1,600 x 1,200 / 640 x 480 pixels |
Lens |
Fujinon 5x Optical zoom lens, F2.8 – F5.6 |
Lens Focal Length |
f=6.2mm – 31mm, Equivalent to 37 - 185mm on a 35mm camera |
Digital Zoom |
Approx. 6.9x |
Aperture |
Wide Angle: F3.2 – F4.8 |
Focus Distance |
Normal: Approx. 40cm / 1.3 ft to infinity |
Macro: Wide angle: Approx. 5cm / 2.0 in. to 80cm / 2.6ft. Telephoto: Approx. 30cm / 1.0 ft to 80cm / 2.6ft |
Sensitivity |
Auto / Equivalent to ISO 100 / 200 / 400 / 800 (Standard Output Sensitivity) |
Exposure Control |
TTL 64-zones metering |
Exposure Mode |
Programmed AE |
Shooting Modes |
Mode dial: Auto, Baby, Picture Stabilisation, Red-eye Reduction, Digital ZOOM, Portrait, SP (Scene Position), Movie. SP: Landscape, Sport, Night, Natural Light, Beach, Snow, Fireworks, Sunset, Flower, Party, Museum, Text, Manual |
Shutter Speed |
4 sec. to 1/1500 sec. (depends on exposure) |
Continuous Shooting |
Top-3: (max 0.6 frames/sec) |
Focus |
Auto focus (Centre) |
White Balance |
Automatic scene recognition. Preset (Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light) |
Self-timer |
Approx. 10 sec./2 sec. delay |
Flash |
Auto flash. Effective range: (ISO AUTO): Wide angle: approx. 0.5m / 2.0 ft. to 3.5m / 11.5 ft. Telephoto: approx. 0.5m / 2.0 ft. to 2.2m / 6.2 ft. Macro: approx. 0.5m / 2.0 ft. to 0.8m / 2.6 ft. Flash modes: Auto, Red-eye Reduction, Forced Flash, Supressed Flash, Slow Synchro.
|
LCD Monitor |
2.7-inch, approx. 230,000 pixels, Amorphous Silicon TFT colour LCD monitor,
approx. 100% coverage |
Movie Recording |
320 x 240 pixels, 30 frames/sec. with monaural sound,
*Zoom function cannot be used during movie recording. |
Photography Functions |
Best framing, Frame No. memory |
Playback Functions |
Slide show, Trimming, Single frame, Multi-frame playback, Sorting by date, Image rotate, |
Video Output |
NTSC / PAL selectable |
Digital Input/Output |
USB |
Power Supply |
Rechargeable NP-40ND Li-ion battery (included) |
Dimensions |
95.6 (W) x 55.4 (H) x 23.0 (D) mm / 3.8 (W) x 2.2 (H) x 0.9 (D) in. (excluding accessories and attachments) |
Weight |
Approx. 141g / 4.9 oz. (excluding accessories, batteries and memory card) |
Accessories Included |
Li-ion battery NP-40ND, Battery charger BC-40N, Hand strap, A/V cable, USB cable, CD-ROM: FinePix Viewer-S / FinePix Viewer, Owner's Manual |
Optional Accessories |
xD-Picture card™: M 512MB, M 1GB, M 2GB. Rechargeable battery NP-40, Battery charger BC-65S, DC coupler CP-40N, AC power adapter AC-5VX, PC card adapter DPC-AD, Compact Flash™ card adapter DPC-CF |
*Specifications subject to change
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