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Digital Cameras - Compare the differences...

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Optical Zoom 5x

An optical zoom is a true zoom lens, similar to those used in conventional cameras.


The zoom feature will allow you to get closer to your subject without actually having to move towards it.

Optical Zoom 10x

An optical zoom is a true zoom lens, similar to those used in conventional cameras.


The zoom feature will allow you to get closer to your subject without actually having to move towards it.

Optical Zoom 15x

An optical zoom is a true zoom lens, similar to those used in conventional cameras.


The zoom feature will allow you to get closer to your subject without actually having to move towards it.

Optical Zoom 18x

An optical zoom is a true zoom lens, similar to those used in conventional cameras.


The zoom feature will allow you to get closer to your subject without actually having to move towards it.

Optical Zoom 30x

An optical zoom is a true zoom lens, similar to those used in conventional cameras.


The zoom feature will allow you to get closer to your subject without actually having to move towards it.

Face Detection

Fujifilm’s Face Detection technology automatically recognises faces in the frame, ensuring that the camera knows to focus on the people, and also to ensure that they are exposed properly.

What makes this system so impressive is its speed – it reacts to movement almost as quickly as the human eye, and locks on to faces in a mere 0.04 seconds.

Not only does the system look impressive as it effortlessly tracks faces on the live LCD, but it also gives you the most important thing of all – perfect pictures.

Face Recognition

These clever cameras can recognise faces in the frame by name.

 

All you have to do is register up to eight people; take a photo of 'Mary', tell the camera who they are, and the camera will recognise that person from that point on. It will even go as far as to optimise focus and exposure for the registered people in a picture in preference of others.

 

Face Recognition lets you group and sort your photos by your registered faces – a brilliant timesaver.

Pet Detection

These cameras have the world's first Pet Detection technology built into them!

 

This works in a similar way to Face Detection technology, and can identify up to ten cats or dogs in a scene and optimises the settings for your four-legged friends rather than for any distracting background.

 

Additionally, you can employ Auto Shutter Release to take a photo as soon as your pet turns its head towards the camera, ensuring you don't miss out on precious shots.

HD Movie Recording

By selecting this option, you will highlight the cameras in our range that can record at least 720p HD movie, crossing the boundaries between still and motion video photography.


Many of the other cameras in our range support video capture at smaller sizes (and audio on some models). For more detailed information on video capture resolution and recording duration please refer to individual camera specifications.

3 inch LCD

Fujifilm cameras offer the very best TFT LCD, and at a generous size of 3.0" with a resolution of 230,000 pixels, you can't get much better.

Sensing ambient light, the LCD automatically adjusts brightness for optimum viewing indoors or outdoors.

Unlike other cameras, the LCD is protected by a scratch resistant, reinforced acrylic protective shield, so even if loose in a pocket, the LCD has its own in-built protection.

The extra-large LCD makes it easy to frame your photos and playback the results to friends in brilliant, rich colour.

Triple Image Stabilisation

CMOS Shift + High ISO + Hyper Digital Image Stabilisation

 

Nothing is more disappointing than taking a photo only to find out it has come out blurred. By combining CMOS sensor shift with High ISO levels and Hyper Digital Image Stabilisation, these cameras can produce amazing results even when shooting at full zoom in low light.